Exchange rates An exchange rate is the value of one currency priced in terms of another. Floating exchange rates A floating exchange rate works in a similar way to normal supply and demand expect that the Bank of England controls the supply so it is independent of the XR and vertical. Floating exchange rates are dependent wholly on the market forces of supply and demand. Demand for £s could increase for example if: - demand for British exports rise - there is speculation that it will appreciate in the future - international investors want to store money in the UK economy e.g. in UK government bonds or UK shares. - increase in the base interest rate leading to 'hot money' flowing into the economy. - increase in inward flows of foreign direct investment (FDI) into the UK. - high confidence in the UK economy. The increase in the 'price' of £s is called appreciation. Demand for £s could decrease if the opposite of the reasons abo